Tobii HR

Tobii is the world leader in eye tracking – a technology that allows a computer to tell exactly where a person is looking. Tobii has pioneered research in many fields and enabled communication for tens of thousands of people with special needs. We also focus on integrating our eye tracking technology into mass market products such as VR, laptops and games. Headquartered in Stockholm Tobii covers the global market with offices in USA, China, Japan, Germany, Norway, UK and South Korea. If you want to work with meaningful products and solve interesting problems, then we might be the right company for you!

Do funnel metrics excite you?

Digital Marketing Specialist-Growth

Do funnel metrics excite you? Are you an ambitious team player ready to join our quest? Would you like to be a Digital Growth Specialist and drive traffic and conversions from multiple formats, channels, and products, focusing on gamers and developers?
If so, apply today and you can get the chance to help define and develop the Tobii Tech undertakings to secure the commercial success of eye tracking in the market of computer gaming.

The role and responsibilities

  • Work with conversion and optimization across web, email, blog, e-commerce, software
  • Accountable for all basic tactical execution and campaign delivery based on lean analytics
  • Analyze and act on data (quantitative, qualitative and comparative) to refine the unique value proposition of our amazing product experience
  • Drive the organic, paid and earned content direction
  • Manage digital campaigns, including working with designers, copywriters, marketing, and analytics teamIn this role, you will be using funnel metrics that supports Tobii Tech marketing tactics and marketing processes working in cross-functional teams, contributing to deliverables and identifying levers to optimize growth!

We are looking for someone with

  • BA/BS degree in marketing, business or mathematics and at least 4 years of experience
  • A passion for web UX, Content and Landing pages and extremely comfortable with working and building pages in CMS (Wordpress, Modern CMS), and
  • Marketing Automation Tools such as Zapier, Mixpanel
  • Landing Page Optimization, CRO - Conversion rate optimization
  • Deep SEO Knowledge – On-page/Off-page
  • Deep understanding of UTM tagging, reporting, site optimization
  • You are awesome with Google Analytics
  • Digital Website or Portfolio required as well as a positive attitude

Here at Tobii we believe in diversity-variety is the spice of life! We hope that you embrace it too!

Tobii Life
Working at Tobii is like being in the heart of innovation. Here you get to work on cool creative projects, together with passionate colleagues from all around the world. Our technology brings a voice to people with speech impairments, it helps us understand human behavior and it is revolutionizing the way we interact with technology. Life is short so we choose to spend it building high-tech products that matter! If you want to build a company rather than just work for one. If you take pride in honest hard work and want to perform freely in an open environment where you can be yourself, you will feel right at home. It’s all about passion, innovation and making things real. Watch this video if you want to learn more about us.

To apply for this position follow this link (otherwise your application will be discarded).


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Rebekah Pearson-Nelson

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